The flyer evolves

Now this is interesting. Leon Kesko emailed with some links to animations he’s done for nights in Birmingham. Check this out.

It’s a 15 second video flyer and it makes perfect sense – everything you need to know about the event in one burst of sound and vision. Now that’s microcontent. I’m struggling to understand why I’ve never seen anything like this before. So simple. So obvious.

It should come as no surprise that Leon is 17.